The goal of the campaign was to encourage Clubmembers visiting Miami to use their Diners Club card.
The client asked that our campaign be colorful, specific to Miami, leverage Diners Club photography and highlight Diners Club experiences.
We took inspiration from Miami shapes and colors to represent each Diners Club experience.
Shopping
Nightlife
Beach
Dinig
Southeast Financial Center
Grove at Grand Bay Towers
Brickell Flatiron
Aston Martin Residences
